201 East 74th Street Condominium
201 East 74th Street A/K/A 1299 Third Avenue, Manhattan, NY 10021
Overview
- Units
- 42 residential · 28 storage
- Subway
- 4 min walk to 72 St Q77 St 6, 5 min
- Developer
- El Ad US Holding, Inc.
- Principals
- Orly Daniell
- Average $/sf
- $2,828Homes in Schedule A, as first offered
- Common charges
- $864–$10,946 a monthSponsor's first-year estimate in Schedule A, November 1, 2024 – October 31, 2025
- Offering price
- $282.4 million total
- Floor plans
- Pages 381–384 of the plan
The sponsor of record is El Ad East 74 LLC, represented by Kramer Levin Naftalis & Frankel, LLP. The offering plan runs 627 pages. The sponsor has filed 7 amendments, the latest in June 2026. The nearest other condo plan on file is 200 East 75th Street Condominium, next door.
Plan CD230034 · New · accepted Nov 3, 2023 · AG record ↗
Compare
| Figure | This building1 | 255 East 77262 units · 0.2 miaccepted 2024 | The Henry345 units · 1.4 miaccepted 2024 |
|---|---|---|---|
| Common ChargesPer Square Foot / Month | $1.83Highest | $1.16 | $0.91 |
| Average Offering PricePer Apartment | $6.7MIn line | $6.6M | $10.46M |
| Average PricePer Square Foot | $2,828In line | $2,582 | $3,140 |
| Property TaxesPer Square Foot / Month | $1.69Below peers | $1.80 | $2.03 |
| Average Unit SizeSquare Feet | 2,368 SFSmallest | 2,872 SF | 3,333 SF |
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Unit mix, closings, budgets, finishes and the team, against 255 East 77 and The Henry, cited to the offering plans. No credit card required.
Create a free accountHow We Got This
- Comps: the closest Manhattan plans on size, $/SF and launch date, within 2 miles when possible.
- Figures: each building's own offering plan, filed with the NY Attorney General. Nothing is estimated.
- Checked: a price list publishes only when its math adds up, and building pages cite the plan pages.
- Labels: In line is between the comps; Below/Above peers is past both by up to 15%; Lowest/Highest by more.
Units & Prices
Closings Pro
| Homes closed71% of the homes in Schedule A | 30 of 42 |
| Closing prices vs. Schedule A26 homes: $119,962,862 at closing against $125,595,000 in Schedule A (p. 93, p. 94) | −4.5% |
| Average closing price26 homes, on their Schedule A square feet | $2,478 / SF |
| Closingsfirst and latest recorded | May 28, 2025 – Apr 3, 2026 |
Sales recorded with the Department of Finance (ACRIS) through Sep 30, 2026: deeds, or transfer tax filings for a building on leased land, of $10,000 or more. A home's first sale since the plan was filed is the sponsor's closing; resales aren't counted. Closing prices are compared with the same home's Schedule A price, as first offered; a deed covering more than one home isn't compared. Amendments often change prices before a home closes, and a deed that includes parking or storage counts its full price. ACRIS records a sale weeks after closing, so recent contracts don't appear yet. Every building's sales.
All 30 closings
| Home | Recorded | Closing price | Schedule A | Difference |
|---|---|---|---|---|
| 15A | May 28, 2025 | $4,875,801 | $5,050,000 p. 93 | −3.4% |
| 21B | May 30, 2025 | $3,626,110 | $3,720,000 p. 93 | −2.5% |
| 18B | Jun 3, 2025 | $3,547,382 | $3,630,000 p. 93 | −2.3% |
| 19B | Jun 4, 2025 | $3,612,664 | $3,660,000 p. 93 | −1.3% |
| 20B | Jun 11, 2025 | $3,582,489 | $3,690,000 p. 93 | −2.9% |
| 18A | Jun 16, 2025 | $5,187,066 | $5,250,000 p. 93 | −1.2% |
| 22B | Jun 17, 2025 | $3,751,997 | $3,750,000 p. 93 | +0.1% |
| 21A | Jun 27, 2025 | $5,431,226 | $5,475,000 p. 93 | −0.8% |
| 11A | Jul 16, 2025 | $4,753,360 | $4,900,000 p. 93 | −3% |
| 14B | Jul 28, 2025 | $3,448,230 | $3,470,000 p. 93 | −0.6% |
| 19A | Aug 4, 2025 | $5,447,743 | $5,325,000 p. 93 | +2.3% |
| 22A | Aug 6, 2025 | $5,562,000 | $5,550,000 p. 93 | +0.2% |
| 14A | Aug 7, 2025 | $4,813,153 | $5,000,000 p. 93 | −3.7% |
| 15B | Aug 7, 2025 | $3,529,560 | $3,500,000 p. 93 | +0.8% |
| 23 | Aug 8, 2025 | $12,390,448 | — | — |
| 12B | Aug 19, 2025 | $3,348,477 | $3,440,000 p. 93 | −2.7% |
| 24 | Aug 29, 2025 | $11,478,057 | — | — |
| 4C | Sep 29, 2025 | $1,018,250 | $1,000,000 p. 93 | +1.8% |
| 12A | Oct 9, 2025 | $4,776,507 | $4,950,000 p. 93 | −3.5% |
| 10A | Oct 24, 2025 | $4,850,000 | $4,850,000 p. 93 | 0% |
| 11B | Nov 3, 2025 | $3,291,288 | $3,410,000 p. 93 | −3.5% |
| 16 | Nov 7, 2025 | $9,372,194 | — | — |
| 9A | Nov 19, 2025 | $4,727,659 | $4,800,000 p. 93 | −1.5% |
| 10B | Nov 24, 2025 | $3,413,800 | $3,380,000 p. 93 | +1% |
| 9B | Jan 21, 2026 | $3,288,284 | $3,350,000 p. 93 | −1.8% |
| 25 | Jan 27, 2026 | $11,763,171 | — | — |
| 5A | Jan 28, 2026 | $2,836,218 | $2,995,000 p. 93 | −5.3% |
| PH | Jan 28, 2026 | $20,846,996 | $25,000,000 p. 94 | −16.6% |
| 20A | Mar 10, 2026 | $5,424,202 | $5,400,000 p. 93 | +0.4% |
| 5C | Apr 3, 2026 | $972,402 | $1,050,000 p. 93 | −7.4% |
Pro
Closings are for subscribers
Every home's recorded closing price against its Schedule A price, with the ACRIS document and the plan page.
Budget
From our research: The Sponsor's Condo-Creation Fee in NYC · NYC Condo Insurance Costs Are Rising · Condo Supplies Cost per Unit, by Size
Team
- Sponsor
- El Ad East 74 LLC
- Developer
- El Ad US Holding, Inc.
- Principals
- Orly Daniell
- Tax estimate
- Goldberg Weprin Finkel Goldstein LLPPrepared the first-year real estate tax projection
- Construction lender
- Valley National Bank$140.3 million loan stated in the plan
From our research: Do NYC Developers Rehire the Same Firms?
Nearby
- 200 East 75th Street Condominiumnext door · 36 units · 2024
- Blanca Condominiumnext door · 10 units · 2003
- 255 East 74th Street Condominium0.1 mi · 91 units · 2007
- 133 East 73rd Street Condominium0.1 mi · 4 units · 2021
- Diamond Condominium0.1 mi · 72 units · 2006
- 177 East 77th Street Condominium0.2 mi · 57 units · 2004